From the tile or massapê clay begins to emerge, through the work of the ceramist Manuel Vitalino dos Santos, an image of Lampião, the king of Cangaço. According to the artist, son of Master Vitalino, the most famous clay artisan in the Northeast, it would be preferable to abandon the art rather than having to change its artisanal form of production. Tradition and consumption are discussed when art arrives to be sold at the Caruaru Fair in Pernambuco. Marking the soundtrack, the voice of singer Severino Pinto.